Tag Archives: colors
14. Feb, 2013

Get Customized Shipping Labels That Get You Noticed

Get Customized Shipping Labels That Get You Noticed

customized-shipping-label-examplecustomized-shipping-label-exampleEvery business owner has a lot of details to take care of. Sometimes it seems like there are so many details – and not quite enough time in the day. But there are some tasks you can do that add more value to your bottom line. Customized shipping labels are a great investment in your company. Have you considered how these labels get your company noticed?

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Know this: your shipping label is noticed whether you like it or not. The shipping label is an ideal opportunity to brand and remind people about your company. The savvy companies have custom shipping labels with their logo and branded colors so that the package recipient is instantly reminded of their company as they receive this package. Best of all, everyone who sees that package will also think of your company.

Fortunately today customized shipping labels are inexpensive and reasonable – so the small business that would like to have them can easily choose to do so. Ordering in small quantities of 500 make these type of lables accessible to every small business. No longer do you have to order a large quantity of labels,  evening the playing field for small businesses everywhere.

You have many options when you choose. Prepackaged shipping labels may give you a few choices but customizing offers you much more. This makes customizing them easy and convenient. In a few mouse clicks you can have the colors, fonts and graphics you prefer. Your shipping labels will be on their way to you in a speedy 3 to 5 turnaround time.

Who will notice your shipping label? Some small companies may wonder, “Why bother?” to customize. But often your package is seen by many people as it reaches the recipient. Let’s say you sell business cards. That order of business cards will first be picked up at your location where it may be seen by customers placing orders and they will admire a professionally put together package with a customized shipping label. Then it will go to an office where a receptionist will often accept the package and others may see it. This may even prompt them to realize that they too need to order business cards! Just by seeing your customized shipping label, you have the opportunity to receive business. Finally it will be seen by the person who receives the package who will be pleased to see their business cards in the mail.

Part of your customized shipping labels getting you noticed is understanding how to create the most successful one. They are smaller than many other things we create, and you’ll want to keep that in mind when choosing or sizing down your graphics. Select clear and easy to read fonts like Arial, Courier or Times New Roman for your customized shipping label. It’s wise to choose colors that would be connected with your company but you also have to think about what is easy to read. If your primary business color is a pale yellow, then don’t make the fonts appear in white. The fonts might be best in a dark purple or a black – a darker color so they are easier to read. The best customized shipping label is one that helps get your package to the recipient.

Shipping labels are an excellent marketing tool and are available to every small business today. Take advantage of this great business opportunity, and  withorder your customized shipping labels MaverickLabel.com!

15. Jan, 2013

Adding a Finishing Touch to Mrs. Weatherbee’s Care Packages

Adding a Finishing Touch to Mrs. Weatherbee’s Care Packages
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Everybody loves Mrs. Weatherbee and her care packages. Parents in the Stony Hill community have ordered care packages for their kids for more than 10 years. As a teacher, Mrs. Weatherbee has known many of the children and somehow always knows exactly what to send in her great care packages. Fun and full of treats and surprises, both the kids and parents look forward to them every year.

When Mrs. Weatherbee retired from teaching at school, she decided to take her care package business and dedicate more of her time to it. In the past she’d had to turn away parents because she didn’t have time to do every care package with her teaching schedule. Now as a retired teacher, her schedule was more free. But her sister suggested that she make her care package business a bit more professional. “Why not start by getting custom shipping labels?” her sister suggested. Mrs. Weatherbee thought about it and her sister made a good point.

With custom shipping labels, everyone knew right away that a care package came from Mrs. Weatherbee’s Care Packages & More. The labels were easy to order, Mrs. Weatherbee picked out her custom shipping labels while sipping a cup of tea in front of her computer. A wide selection of fonts and colors, and she chose clear and attractive custom shipping labels that would be easy to spot by kids, parents and that busy camp counselor or dorm manager at college. Mrs. Weatherbee chose large labels because she knew sometimes the kids’ addresses could be very detailed and she wanted the extra room to add everything – and with the custom shipping labels she had plenty of label sizes and choices to select from.

Mrs. Weatherbee admits that she hasn’t put very much money into advertising her business. But she’s glad she got the new shipping labels and thinks they have helped a lot. With the new shipping labels she hasn’t had any problems with packages reaching the kids – and this has made both kids and parents very happy. There’s nothing like imagining disappointing a homesick kid at camp or first year college student to make Mrs. Weatherbee feel it is important to have that great custom shipping label that lets her get every detail of the address exactly as it needs to be – every time.

Mrs. Weatherbee has found success with custom shipping labels for her new business. Without them she might have faced care packages not getting delivered or having a less than professional image for her company. For a small investment, Mrs. Weatherbee’s Care Packages & More is on its way to great success.

Some say after you retire you are busier than ever – and those people likely have met Mrs. Weatherbee! She’s gone from being a popular teacher to running a successful care package business with little downtime in between. Some might say she is even more popular with the kids as she sends them coloring books, glow in the dark stickers and coloring books instead of homework!

16. Dec, 2012

Shipping Labels Quicker to Order than Cooking Spaghetti

Shipping Labels Quicker to Order than Cooking Spaghetti

Some chores take longer than others. When you have a home business, sometimes it seems as if the day never ends. But everyone appreciates being able to spend more time with their family.

Cindy is like most moms who want to spend more time with their children. As the mom to 4 growing boys, she’s always on the go. Someone always has baseball, basketball or soccer practice. And as a mom with a home business she can be there for all of their games, cheering them on to victory.spaghetti-label-mom

“Your home business needs to be just as professional as a brick and mortar business,” her husband reminded her when she decided to start Cindy’s Gifts. He was right of course and when her husband showed her the shipping labels they were using in his office, Cindy decided to order some for her giftware business.

Cindy put the spaghetti on the stove and went to her computer to check out purchasing shipping labels. She thought at first she would just preview their collection and then decide later, but the ordering process was so easy – she was able to order them before the spaghetti was done. Cindy chose her favorite font, the dark purple she likes and a large shipping label to stick and peel onto her giftware boxes. All with the click of a mouse the custom shipping labels were ordered.

And they aren’t just labels for a business shipping out products; it’s a way to send out your company image every time one of the packages leaves the front door. Cindy was proud to send her boxes with Cindy’s Gifts custom shipping labels on them. She had many colors and fonts to choose from, easily matching the dark purple she uses on her website. This meant her customers or gift recipients would recognize instantly who this great package was from – that it was another special gift from Cindy’s Gifts.

Not only were custom shipping labels inexpensive but they were one of the savviest marketing tools around. Cindy’s Gifts is an online business so Cindy’s customers don’t visit a brick and mortar store. Their first impression of Cindy’s Gifts is visiting the website and the next important impression is when that gift arrives. It’s critical that her box containing the gift be perfect – so her customers are more than satisfied and remember her for their gift giving needs. Today’s customers have plenty of choices to buy gifts and Cindy, without blushing, wants them to remember her unique and whimsical gift store. To stand out from the competition, she’s got to do everything she can.

You may not know Cindy but we do and one thing she really doesn’t like is spending money. The stay at home mom of 4 boys, Cindy really knows how to make her money work for her. But even Cindy could recognize a bargain when she saw it with shipping labels. Unlike some other marketing tactics where the customer had the option not to notice or pay attention – every single customer couldn’t help but notice these were polished and professional. Cindy knew the impression the labels would make would pay for itself in the long run. Cindy’s been right too: her reorders have been up by 35% since.

Congratulations to Cindy’s Gifts and her success!

16. Nov, 2012

Top 10 Reasons to Choose Custom Shipping Labels

Top 10 Reasons to Choose Custom Shipping Labels

Thinking about making the switch to using custom shipping labels? Our Top Ten reasons you should choose custom shipping labels will get you ready to order high quality shipping labels for your company. Discover the Top Ten reasons to choose custom shipping labels:

10. You never get a second chance to make a first impression.

Just like that guy who showed up for an interview wearing a suit from the 1970’s, you know that a polished and professional appearance matters for every company.

9. Choices, Choices, Did we say choices?

It used to be you had a few choices when it came to your shipping labels and that was it. But today, the sky is just about the limit for your custom shipping labels. Choose from the rainbow of colors and many fonts

8. Small orders equal professional results.

Today’s options are even better as you can order just 500 custom shipping labels to receive high-quality custom labels with every option you can imagine. The current shipping labels you have can even be matched, duplicated so there’s no worry about changing to a different label!

7. Quick turnaround time.

Get your labels ordered and your order will be turned around quickly. There’s no excess wait time, no frustration or hassle. Just a 3 to 5 day turnaround on the typical order. It’s easy and convenient to order your company’s shipping labels.

6. Even a kid can order custom shipping labels.

Go ahead and put your teens to work in the family business and let them order the custom shipping labels. An easy ordering system walks them through every option. The intuitive system helps them with each choice from choosing the fonts to the different colors for the custom shipping labels.

5. Help is just a phone call or email away.

Most companies can pick out their shipping labels and they’re ready to order. But if you’ve never ordered shipping labels or you’re doing something new, you might have a question or two – and that’s okay. Customer service is always available to answer questions or to guide you through the ordering process.

4. Variety, did we say Variety?

Some may think of Labels on Rolls. Others may like Labels on Sheets or Fanfold Labels. Happily, each person and company can easily order the type of labels they prefer. You aren’t limited to just rolls of labels or labels in sheets. Options are a great thing for every company to have, and make your labels so much easier to store.

3. Customers notice – even if they don’t think they do.

Coco Chanel once said that if a dress was beautiful, people noticed the woman. We have to agree with her. Sometimes customers notice something without completely noticing every detail that makes it great. When your package arrives, you want that package to look polished and professional. A shipping label that is clear, easy to read and represents your company brand is the ideal choice. We think Coco Chanel would have to agree with us!

2. Make shipping packages easier on your staff.

It’s great when business is good but even better when it is terrific. But for the small business when you’ve got a lot of packages to send out, your staff can be busier than ever trying to manage the front of the store while shipping out packages at the same time. Custom shipping labels mean the store or company’s mailing address is already written out for them in a clear and professional way. They just add the customer or recipient’s mailing address – and that package is ready to go!

1. More sales.

We thought that would get your attention. Customers like to do business with companies and stores that appear professional. Having shipping labels may seem like a smaller detail than some – but what is the first thought that comes to mind when they don’t have shipping labels? Maybe they are missing some other details that should be taken care of. Adding custom shipping labels shows a professional attitude at all times – and lets your customers know you are ready and open for business.

17. Sep, 2012

Custom Shipping Labels Help Start Indie Music Business

Custom Shipping Labels Help Start Indie Music Business

Tasty Potato may not be in the Top 40 or on the radio yet, but that doesn’t stop Frank from dreaming. The band started when three college friends played at one of their favorite hangouts and had to come up with a band name. Somehow Tasty Potato stuck with them – and they’ve been playing together for about three years.

The band has fans that like their CDs. While they aren’t available in the music stores, Frank and his buddies sell them at their gig venues. Tasty Potato CDs have been pretty popular, and it wasn’t long before Frank and his buddies started getting email requests to send a CD along to someone who’d heard the band was great.

Then Tasty Potato was featured in a popular blog for indie rock bands. The requests started pouring in for their CDs. Frank realized that writing on the envelopes just wasn’t that successful. It didn’t look professional and he wanted their CDs to make a great impression when they arrived in the mail. Then he found custom shipping labels. With custom shipping labels he could get shipping labels that featured their baked potato mascot and with brown and white, the colors of the band and all of their gear (website, CD, t-shirts). Anyone would easily know that package was from Tasty Potato. Why they would tear right into it, knowing that CD had arrived! Frank ordered right away.

The CD orders kept coming and Frank was glad he had the custom shipping labels. His band members were tired of writing Tasty Potato’s P.O. Box on every package, and the shipping labels saved them time and looked much better. Their drummer doesn’t have great handwriting and every package he did – well let’s just say the guys hoped it would make it there okay.

Tasty Potato operates on a shoestring budget (shoestring potato maybe…..). So spending a lot of money really wasn’t an option. Frank and his band members were relieved to find that custom shipping labels were a competitive and reasonable price that was wallet friendly. They could easily order the labels they needed and the options to make them look great like colors, fonts and adding graphics were all included in the price.

Now Tasty Potato has a larger fan base – in part because they have been able to mail out CDs to new fans. They are hard at work on their new CD and are almost ready to order another set of custom shipping labels so they’ll be ready for orders. Frank and his buddies know just how important they were to their first CDs success and they don’t want to miss out for their next one.

Ordering labels can make a difference for a band or any small business. While custom shipping labels can’t make you sound better, they sure can help get your music into the hands of people that will enjoy it. This makes a big difference in connecting you with fans and people who might become fans. Keep playing Tasty Potato!

18. Aug, 2012

What Do Your Shipping Labels Say About You?

What Do Your Shipping Labels Say About You?

customized shipping labelWe take such care with our business reputations and providing top quality customer service. But sometimes we neglect the things that our customers actually notice the most. Do you know what your shipping labels say about you?

Not having great shipping labels puts your package at risk of not being delivered to the correct recipient. It also puts it at risk for not being delivered on time – something critical if that package is a special birthday, holiday or other “just because” gift that needs to be there by a certain date. This is an important part of providing customer service.

Business Impressions

Oops! Your business impression shows every time you send a package out the door on a package. Take a look at your shipping labels now. What do you think they could say about your business? If your company’s shipping labels are generic, everyday and aren’t specific for your company – you simply don’t stand out from the crowd. In today’s economy this is a great mistake to make. Your labels deserve to be customized, created with fonts, colors and graphics that exactly suit your business and its needs.

What matters most? This is a trick question because it all matters – getting that great combination of a label that has a clear font to read, your company brand colors and has plenty of room for you to write or print an address. Miss one or two of these factors and your shipping label just misses the mark completely. This can mean missing that customer’s order the next time around.

What should you avoid?

Now this is the question to ask. Don’t use fancy fonts as they can be hard to read – and everyone wants their packages delivered. Avoid colors that make the fonts harder to read – example – white lettering on an ivory background. Ask customer service for advice as they have certainly seen and printed many custom shipping labels. They may have a successful idea for you that can help you stand out from the crowd. Use your graphics but use them wisely. If you choose a smaller label a detailed graphic can be hard to see. Remember that a large graphic from your brochure or website may be difficult to reproduce easily onto a smaller custom shipping label. Choose graphics with less detail or ask customer service about your graphics before adding them if you are unsure.

Great Marketing Tool

Create a great label for your company without spending a fortune. Today, customized shipping labels are one of the most inexpensive marketing tools you can choose. Remember just how many people will come into contact with your shipping labels – from the moment it leaves your company’s doorstep to the time it reaches your customer. Every person who sees it will remember your company’s name. That custom label has the opportunity to make an impression – so let’s make it a great one that can help attract even more customers to your door.